Logo for 'At the Garden Gate'; green background with a red location pin symbol, the title text in bold cream font, a tagline 'Connecting community with growers and makers', and small icons of a tomato, T-shirt, banana, watermelon slice, jar, and branch.
Fresh ginger root, lemon halves, turmeric powder, fresh carrots with greens, and a bottle of juice on a rustic wooden table.

Case Study:
At the Garden Gate

The founder of At the Garden Gate came to us for help with branding her new venture, which is an app connecting local growers and makers with the community.

Through the help of our Brand Strategy guide, we worked out the brand should be warm, friendly, creative, fun and earthy. The aim was to promote cottage industry and to connect buyers and sellers through the app.

Color palette with five circular diagrams labeled Fresh Olive, Tangerine Sun, Meringue, Baby Flamingo, and Deep Broccoli, showing respective shades of green, orange, cream, pink, and dark green.
A document with a green section on the top left that contains the text 'Connecting community with growers and makers'
A circular badge with a green background and white text that reads 'Connecting Community' and 'With Growers and Makers.' In the center, the text says 'at the Garden Gate' with a red location pin above it.
Logo for 'at the Garden Gate' featuring green text with an orange and green garden gate icon.
A woman holding a white tote bag with food and garden-related icons and the text 'at the Garden Gate' on a light blue background.
A simple illustration of a slice of watermelon with a green rind and orange-red flesh with dark green seeds.
Vertical outdoor banner with green and pink sections, featuring text 'at the Garden Gate' and 'Shop HERE', and illustrations of vegetables and a tomato, indicating a garden or farmer's market shop sign.
Stand with two wire baskets filled with mandarins in front of a white sign that reads "MANDARINS 6 for $1" on a background of trees and greenery.